Cookie Policy
COOKIE POLICY
Last modified: November 28, 2024
INTRODUCTION
Beijing Roborock Technology Co., Ltd. (hereinafter referred to as “Roborock”, “we”, “our” or “us”) may use technology such as cookies to collect information and store your online preferences.
A cookie is a very small text document, which often includes an anonymous unique identifier. Cookies are created when your browser loads a particular website. The website sends information to the browser which then creates a text file. Every time the user goes back to the same website, the browser retrieves and sends this file to the website's server. Find out more about the use of cookies on www.allaboutcookies.org.
We and the third parties (see below name list) use other cookies on our website https://uk.roborock.com/ in order to deliver adverts tailored to your web preferences and usage patterns.
You can withdraw your consent to these cookies and select opt-out option at any time by clicking on the “Preferences” button of the Cookie icon at the bottom of our website, after which you may clear the cookies in your device through your browser settings.
DETAILS OF COOKIES
Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving your user experience. They can also help to ensure that ads you see online are more relevant to you and your interests.
We and the third parties use four main categories of cookie:
(1) Essential/strictly necessary Cookies. These cookies are required for the operation of our website and cannot be switched off without impairing the functioning of our website. The cookies are set to respond to the actions you take, including navigating our website and using its basic features.
(2) Functional Cookies. These cookies provide enhanced functionality and personalization on our website, such as remembering your preferences. They are set by the firm or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.
(3) Targeting/Advertising Cookies. These cookies profile users or deliver ads across social networks. These platforms allow you to share our content with your friends and networks. They may uniquely identify your browser and internet device. If you do not allow these cookies, you may not be able to use or see these sharing tools on our site.
(4) Analytical/Performance Cookies. These cookies provide statistical information, such as the number of visitors to our website in an aggregated and anonymized fashion and show how visitors navigate our website. This helps us improve the performance of our website. We may use third-party analytic tools, such as Google Analytics, to help measure traffic and usage trends and to understand the demographics of our users.
We and the third parties use the following cookies on our website as described below. For more information about cookies used on our website, you may click on the “Preferences” button of the Cookie icon at the bottom of the website to find “Cookie Details” under each category of cookies (including strictly necessary cookies/functional cookies/performance cookies/targeting cookies). You can also manage your cookies preferences there at any time.
Essential cookies
| NAME | TYPE | PROVIDER | PURPOSE | RETENTION |
| keep_alive | First Party (Cookie) | Shopify | Used in connection with buyer localization. | 30 minutes |
| secure_ customer_sig |
First Party (Cookie) | Shopify | Used in connection with the customer login. | 1 year |
| localization | First Party (Cookie) | Shopify | Shopify Store Localization. | 1 year |
| _tracking_ consent |
Third Party (Cookie) | Shopify | Tracking preferences. | 1 year |
| cart_ currency |
First Party (Cookie) | Shopify | The cookie is necessary for the secure checkout and payment function of the website. This function is provided by shopify.com. | 14 days |
| _cmp_a | Third Party (Cookie) | Shopify | Used for managing customer privacy settings. | 1 day |
| _shopify_ essential |
First Party (Cookie) | Shopify | Used on the account page. | 1 year |
| wpm-test- cookie |
First Party (Cookie) | Shopify | Used to ensure our systems are working correctly. | Session |
| wpm-test- cookie |
Third Party (Cookie) | Shopify | Used to ensure our systems are working correctly. | Session |
| wpm-test- cookie |
Third Party (Cookie) | Shopify | Used to ensure our systems are working correctly. | Session |
Performance cookies
| NAME | TYPE | PROVIDER | PURPOSE | RETENTION |
| _shopify_y | Third Party (Cookie) | Shopify | Shopify analytics. | 1 year |
|
_orig_ referrer |
Third Party (Cookie) | Shopify | Tracks landing pages. | 14 days |
| _landing_ page |
Third Party (Cookie) | Shopify | Tracks landing pages. | 14 days |
| _gid | Third Party (Cookie) | Google Analytics sets a cookie to count and track page views. | 1 day | |
| _shopify_s | Third Party (Cookie) | Shopify | Shopify analytics. | 30 minutes |
| _shopify_ sa_t |
Third Party (Cookie) | Shopify | Shopify analytics related to marketing and recommendations. | 30 minutes |
| _shopify_ sa_p |
Third Party (Cookie) | Shopify | Shopify analytics related to marketing and recommendations. | 30 minutes |
| _clck | Third Party (Cookie) | Microsoft | Used by Microsoft Clarity to store a unique user ID. | 1 year |
| _ga | Third Party (Cookie) | Google Analytics sets a cookie with unknown functions. | 1 year | |
| _shopify_s | Third Party (Cookie) | Shopify | Shopify analytics. | Session |
| _clsk | Third Party (Cookie) | Microsoft | Used by Microsoft Clarity to store a unique user ID. | 1 day |
|
_ga_ |
Third Party (Cookie) | The cookie is set by Google Analytics with an unknown functionality. | 1 year | |
| _gat_ xxxxxxx |
Third Party (Cookie) | The cookie is set by Google Analytics with an unknown functionality. | 1 minute |
Targeting cookies
| NAME | TYPE | PROVIDER | PURPOSE | RETENTION |
| _gcl_au | Third Party (Cookie) | The cookie is placed by Google Tag Manager to track conversions. | 3 months | |
| _fbp | Third Party (Cookie) | The cookie is placed by Facebook to track visits to websites. | 3 months | |
| MUID | Third Party (Cookie) | Microsoft | Cookie is placed by Microsoft to track visits across websites. | 1 year |
| _uetsid | Third Party (Cookie) | Bing | This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. | 1 day |
| test_cookie | Third Party (Cookie) | Measure visitor actions after an ad clicks. Expires after each visit. | 15 minutes | |
| _uetvid | Third Party (Cookie) | Bing | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. | 1 year |
| MUID | Third Party (Cookie) | Microsoft | Cookie is placed by Microsoft to track visits across websites. | 1 year |
| IDE | Third Party (Cookie) | To measure the visitors’ actions after they click through from an advert. | 1 year |
UPDATES TO THIS POLICY
It’s important that you check back often for updates to this policy as we may change it from time to time to reflect changes to our use of cookies. Please check the date at the top of this page to see when this policy was last revised. Any changes to this policy will become effective when we make the revised policy available on our website.
CONTACT US
Thank you for reading this policy. If you have any questions about this policy, please contact our Data Protection Officer via dpo@roborock.com, or by sending email to privacy@roborock.com or privacy-eu@roborock.com.